characteristic that the logo must have and convey to potential customers
本帖最後由 seobanglade9 於 2024-1-23 17:20 編輯Potential customers don't have to guess what it's about when they see the logo. In general, a local business does not have the marketing budgets to communicate generic logos in such a way as to impress upon the public the values and nature of the business it represents, as large corporations do. In short, the logo must say who you are and what you do, what you offer. Thus, creating a logo for a small, local start-up business is very different from creating logos for large companies. 2. Choose the writing (font) Most local businesses rely on a font and a symbol to create their logo. The font, in general, is a less common one so that it gives the personality of the logo.
DO NOT use fonts like Arial or Times New Roman. These are Special Data the most common fonts and do nothing to help a logo stand out. The combination of the font and an associated symbol is the basis of the future logo. To make it easier for you in choosing a font, think about a: be fresh, elegant, very sober or very artistic. Fonts are generally grouped into a few broad categories that express certain characteristics just like colors. 3.Choose Colors Colors in general convey messages, express various moods and over time certain colors have been associated with various industries.
https://lh7-us.googleusercontent.com/UV1BHQZcGLXG1jGrKBXPNNoamX7R077nVhqm2AyS3hcuUtTxsIjk5uJfT97yVEAz9QnCyZ4R0KGr5Ga1mb4mOPJAWFKY1ugTKY7zLXb7xqXI00HdOJm1-v_BgDlMMIYYsIJ9gBFTk6Vu5_4o7SpAeQ
Green is generally used to express freshness and naturalness, blue is used in technical industries, black in more sober areas. Beyond these general rules that you can find with a simple Google search, you can be bolder with your business and use surprising colors that attract attention. 4. What do we do with the Logo? From the moment you start thinking about a logo, you as an entrepreneur have to think one step ahead. Where do you put the logo? What materials will you use it on and how should it fit. For example, a company dealing with the delivery of fresh fruits and vegetables will only need to print the log on the machines, and a confectionery will use it to the fullest on the packaging.
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