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Build relationships Building strong relationships with key customers is essential to managing them effectively. This involves understanding their needs and preferences, developing a personalized approach to account management and providing a high level of customer service. Regular communication with key customers is also important, be it phone calls, emails or face-to-face meetings.
Provide value Key customers expect a high level of value from the products and services they receive from the business. It is important to constantly improve the quality of the products and services offered, to provide customized solutions for their needs and to mobile app development service respond to any problems or concerns they may have. Providing value goes beyond the product or service itself and includes the entire customer experience.
Manage expectations Managing expectations is critical when dealing with key customers. It's important to be transparent about what can be delivered and when, and manage any expectations around timing, budget or product features. Effective expectation management helps build trust and confidence with key customers, which is essential for maintaining long-term relationships.
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