Report from semKRK2

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June 17, 2016 2 comments Author: Dawid Medwediuk Share: On June 10, 2016, a meeting of internet marketing enthusiasts called semKRK was held for the second time in Pauza in Garden in Krakow. This is an interesting initiative of the DevaGroup agency led by Krzysztof Marc, which resonated loudly among SEM specialists. Already at the beginning, the prepared gift bags were a pleasant surprise: a voucher to be used at the bar, discount coupons for the purchase of tools, information materials, etc. Moreover, during the break between lectures, pizza was waiting for everyone. The event gathered over 150 people, and the level of presentation was so high that no one could get bored.

But see for yourself what it was like. semkrk-2 Cezary Glijer – Google AMP vs Facebook Instant Articles The speaker opening the second edition of semKRK was Cezary Glijer, who recently talked Phone Number List about App Store Optimization during the fourth edition of the SEO Festival. This time he touched on the topic of AMP (Accelerated Mobile Pages) technology - https://www.ampproject.org compared to Facebook Instant Articles. At the beginning, there were several statistics regarding websites,  the average weight of a website is more than 2MB, - 40% of websites load in more than 2 seconds, - only 27% load in about 1 second. AMP technology, i.e. "web pages on a diet", comes to the rescue of overloaded pages.



Which load much faster thanks to saving them in the Google AMP Cache cloud. In terms of usability, it certainly improves user experience and reduces the bounce rate. AMP consists of three parts: AMP HTML AMP JS AMP CDN When should you use APM technology? Certainly when we want users to reach pages faster. However, the more complex the website, the more difficult it is to implement this technology. It is worth adding that a new function has recently appeared in Google Search Console: "Accelerated AMP Mobile Pages".